Purple astrological wheel with zodiac symbols and night starry sky. Horoscope background digital illustration.

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NEW YORK — For plenty of prospective parents, there’s a lot of planning that goes into starting a family. For some horoscope fans though, they’re taking their passion for astrological signs to the next level.

A new survey finds one in five Americans would consider planning a pregnancy around what astrological sign they’d like their child to be. The poll of 2,000 respondents, split evenly by zodiac sign, also reveals Millennials are particularly picky about their future baby’s star sign (31%), with Gen Zers (25%) following closely behind. Apparently, lining up a baby’s star sign is a modern trend, as baby boomers were the least likely to say they planned a pregnancy around their baby’s potential star sign (5%).

looking to the starsConducted by OnePoll on behalf of Angara.com, the survey goes beyond respondents’ potential parenting plans and asks about the overall role astrology plays in their lives. Researchers find over half the poll (53%) believe astrology is “real,” with Tauruses the most likely to trust the power of the stars (63%). Geminis (59%) and Aquariuses (58%) round out the top three. Meanwhile, Leos, Capricorns, and Scorpios admit to being the most skeptical about astrology and their horoscopes.

Even then, the average American checks their horoscope two times a week, with Tauruses leading the pack again. Forty-two percent say they feel luckier after checking their horoscope. This may be why over two in five (44%) are likely to turn to astrology before making a big decision — especially Geminis (52%). Also, respondents express the most concern about finding a soulmate who matches with their stars. In fact, the number one thing Americans consult their horoscopes about is their love life (49%).

It’s love at first sign

looking to the starsIf people could choose their astrological sign, the most popular picks are Scorpio, Aquarius, or Taurus. As for the most attractive signs, people can’t seem to resist Geminis, Leos, and Aries. Those who fall under the sign of Aquarius and Taurus round out the top five attractive star signs.

“Horoscopes play such an important part in our daily lives since they are a guiding force in good times and in bad,” says Ankur Daga, CEO of Angara.com, in a statement. “People turn to astrology to give them answers that they can’t find anywhere else — and part of that is because it comes from within.”

The average survey-taker loves talking about astrology, so much that it comes up in conversation about twice a week. Respondents say it even helps to build friendships, with 38 percent saying they’ve become friends with someone after learning they’re the same sign.

The average respondent adds they’ve used astrology as an icebreaker four different times. Forty-three percent even say they’d be likely to strike up a conversation with someone wearing an astrology-themed item.

“It’s always nice to wear something with meaning and a connection to you,” Daga adds. “They are deeply personal and create a more illuminating understanding of the self. What better way to show that you’re proud of who you are than to wear it for everyone to see?”


  1. Taurus 63%
  2. Gemini 59%
  3. Aquarius 58%
  4. Aries 56% (tied)
  5. Pieces 56% (tied)
  6. Virgo 56% (tied)
  7. Cancer 51%
  8. Sagittarius 50%
  9. Libra 50%
  10. Scorpio 49%
  11. Capricorn 44%
  12. Leo 43%

About Chris Melore

Chris Melore has been a writer, researcher, editor, and producer in the New York-area since 2006. He won a local Emmy award for his work in sports television in 2011.

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