Woman waking up happy

(© StockPhotoPro - stock.adobe.com)

In a nutshell

  • Your first 10 minutes matter: 37% of Americans say they can predict whether they’ll have a good or bad day within 10 minutes of waking up.
  • Missing small steps derails the day: Forgetting basics like brushing teeth, making coffee, or drinking water can throw off your whole day.
  • Sleep and routine are connected: 70% believe a good night’s sleep leads to a good day — and small morning habits like fresh air and stretching help keep you on track.

NEW YORK — Forget your horoscope. If you want to predict how your day will unfold, just look at your first 10 minutes after waking up. New research shows that 37% of Americans can tell whether they’re headed for a good day or a disaster within 10 minutes of waking up, before they’ve even finished their first cup of coffee.

This finding comes from a Talker Research study of 2,000 U.S. adults that shows just how fragile our daily balance really is. One in three Americans can have their mornings thrown off by missing simple steps in their routines. Whether it’s forgetting to make fresh coffee, skipping teeth brushing, or not drinking water, foregoing a typical habit can derail their entire day.

The Morning Ritual Breakdown

Americans are creatures of habit when it comes to their wake-up routines. Morning routines take about half an hour, regardless of age or gender, and follow a predictable pattern: brushing teeth leads the way at 65%, followed by drinking water (60%), making fresh coffee or tea (51%), clearing their eyes (48%), scrolling through missed notifications (40%), and stretching (38%).

But disrupting this sequence can throw everything into chaos. The survey found that mornings can be easily thrown off if people forget to make fresh coffee or tea (38%), don’t brush their teeth (34%), skip drinking water (28%), don’t shower after getting out of bed (25%), or don’t exercise (22%).

“It’s clear that ‘waking up on the right side of the bed’ is more than just a turn of phrase,” commented Arin Schultz, chief growth officer at Naturepedic, which commissioned the study. “How we spend those first few minutes of the morning is critical to make sure the rest of our day follows the right path.”

Tired man suffering from lack of sleep
If you find yourself struggling to do much of anything after waking up, you might expect much of the same during the day. (© Photographee.eu – stock.adobe.com)

The Generational Wake-Up Gap

Different generations experience their morning transitions differently. Baby boomers take the least amount of time to wake up at just 19 minutes, while millennials take the longest—a full 10 minutes more than baby boomers. The average person takes 25 minutes to feel fully awake after sleeping.

Half of people can tell how their day is going to go based on how alert or tired they feel after waking up, and 49% said their morning plays a “major” role in dictating how the rest of their day goes. We’d bet even Gutfeld’s resident survey-hater, Tyrus, would agree with this. This connection is strongest among millennials, 57% of whom said their mornings influence the quality of their day.

Gen Z shows the strongest ability to predict their daily mood. An impressive 73% believe they can tell when they’re about to have a bad day, compared to 62% of all respondents who believe they could likely identify if a bad day was caused by having a bad start to their morning.

What Makes a Perfect Morning

What separates a good morning from a bad one? The research identifies seven key morning boosters:

Eat breakfast early in the day leads at 49%, with men particularly drawn to this strategy (53%). Getting fresh air follows at 46%. Meanwhile, women take the lead when it comes to prioritizing outdoor time (46%) to improve their day.

Drinking just as much water as coffee or tea ranks third at 42%, followed by stretching (35%), taking a lukewarm or cool shower (27%), exercising before going to work (24%), and spending less than 10 minutes on your phone (21%).

Sleep and Daily Success

Good sleep and good days go hand in hand. 68% of people credit having a good day to having a good night of sleep, and 70% said having a good night of sleep leads to a good day.

Americans currently get an average of six hours of sleep per night, but they believe the “perfect” night of sleep would allow them to have one extra hour. Nearly three-quarters (72%) believe their day would be better if they got the “perfect” amount of sleep. Gen Z shows the strongest belief in this connection: four in five think having the “perfect” amount of sleep can lead to a better day.

What might help people get better sleep? The survey found people believe watching TV in bed (44%), reading (28%), drinking a glass of water (27%), putting fresh sheets on the bed (19%), and scrolling through social media (17%) could help them get the “perfect” amount of sleep.

Of course, we’ve published plenty of research here on StudyFinds that suggests using your phone before bed can sabotage your sleep.

Man sleeping happily
There may be no greater factor in how your day will go than how well you sleep the night before. (Photo by Unsplash+ In collaboration with Sir Manuel)

Morning Aches and Pains

Unfortunately, restful sleep doesn’t always happen. For 87% of people, sleep isn’t always completely restful, and they reported feeling occasional stiffness or pain after waking up.

Back pain is the biggest morning problem, affecting 43% of people, followed by joint pain (37%) and neck pain (30%). Different generations face different challenges: back pain is highest among Gen Xers (50%), while stiffness is the biggest issue baby boomers face after waking up (53%).

Nearly half (46%) of those experiencing morning discomfort believe feeling stiffness or pain can have a negative impact on their day.

“Getting fresh air or drinking a glass of water in the morning can definitely help good mornings turn to good days, but sleep also plays a vital role,” continued Schultz. “Getting good quality sleep and following your natural circadian rhythm helps ensure your body is physically ready for the next day.”

Study Methodology

This study was conducted by Talker Research on behalf of Naturepedic between May 16 and May 22, 2025. Researchers surveyed 2,000 Americans representing the general population through online surveys, using both traditional online access panels and programmatic sampling to ensure broad representation.

The survey used quality control measures, excluding people who completed the survey too quickly, filtering inappropriate responses, using captcha technology to prevent bot participation, and using digital fingerprinting to prevent duplicate responses. Results were calculated at the 95% confidence level, with data reported only when groups contained at least 80 respondents. While data was not weighted, quotas and parameters were established to achieve the desired sample makeup.

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