An older woman dating a younger man

Women are often attracted to younger partners, even when they think they are not. (sakkmesterke/Shutterstock)

In a nutshell

  • Both men and women showed a modest but equal preference for younger partners during blind dates, challenging the widespread belief that only men are drawn to youth.
  • Participants’ stated age preferences had little to no effect on actual attraction, even when dates exceeded their maximum age limits.
  • Despite equal attraction to younger partners, long-term matches still skewed older-male/younger-female, suggesting external factors, like matchmaking practices or societal norms, shape who ends up together.

DAVIS, Calif. — When people shop for a new partner, many have age in mind. There’s the stereotype that men want younger women, and women want older men. New research tracking thousands of real first dates found that women prefer younger men just as much as men prefer younger women. The catch? Most women don’t even know this about themselves.

The massive study, published in the Proceedings of the National Academy of Sciences (PNAS), tracked over 6,000 people on more than 4,500 blind dates. Researchers from UC Davis and other universities found that when it comes to actual romantic attraction, not just what people claim they want, both men and women are equally drawn to younger partners.

The research team noted that this preference for youth among women was particularly surprising since, in most mixed-gender couples, men tend to be older than women, and women typically say they prefer older partners. The findings suggest there may be a significant gap between what women think they want and what actually sparks their interest on a first date.

If women are naturally drawn to younger men just as much as men are drawn to younger women, why do we see the opposite pattern in long-term relationships?

Online dating: Man deciding whether or not to swipe right
There is a common trope that only men prefer younger women. (© Kaspars Grinvalds – stock.adobe.com)

Scientists partnered with Tawkify, a matchmaking service that specializes in setting up blind dates for people seeking long-term relationships. Between October 2023 and January 2024, they tracked 6,262 participants who went on dates arranged by professional matchmakers. These weren’t college students looking for casual hookups; the average age was nearly 47, and participants were explicitly seeking serious, long-term partners.

In true blind date fashion, participants knew almost nothing about their dates beforehand. They received only basic information like approximate age (“early 40s”), whether the person had children, and a few interests. No photos, no detailed profiles, no chance to pre-select based on age preferences.

After each date, both people filled out detailed questionnaires rating their attraction to their partner, giving an overall experience rating, and deciding whether they wanted a second date.

Data revealed a pattern that contradicts decades of dating wisdom. Both men and women were consistently more attracted to younger partners, and the effect was virtually identical between genders. This preference was modest but clear across all measures.

Participants’ stated age preferences, the maximum age they said they’d consider dating, had no impact on their actual attraction. About 15% of dates involved partners who exceeded the participant’s stated age limit, but it didn’t matter. People still showed the same slight preference for youth regardless of whether their date fell above or below their personal cutoff.

Researchers tested this pattern in multiple ways to ensure accuracy. They analyzed the data separately for men and women, looked only at mixed-gender dates, and even focused specifically on women 40 and under. Results held steady: women were just as attracted to younger partners as men were.

For years, evolutionary psychologists have argued that men prefer younger women for reproductive reasons, while women prefer older men for resources and stability. This study suggests the youth preference might apply to everyone.

If what people say they want doesn’t predict actual attraction, maybe we’re approaching online dating all wrong. Even when professional matchmakers set people up with dates who exceeded their stated age limits, it had no effect on romantic interest.

Why Long-Term Relationships Still Follow Traditional Age Patterns

If both men and women prefer younger partners, why do most long-term couples feature older men and younger women?

First, initial attraction might not translate to long-term compatibility. Women might be drawn to younger men on first dates, but practical considerations could kick in later.

Woman on a dating app
Women often set age preferences on dating apps, ruling out younger people whom they may be attracted to. (insta_photos/Shutterstock)

Another possibility involves the dating pool itself. Scientists found that matchmakers tended to pair women with men who were about 3.5 years older on average, exactly the age gap that appeared in couples who mutually agreed to second dates. This suggests the age difference in relationships might be built into the system from the start, not driven by women’s preferences.

Researchers also noted that adolescent girls typically go through puberty one to two years earlier than boys, potentially creating early dating patterns where girls become accustomed to slightly older partners simply because their same-age peers aren’t ready to date yet.

Age in Modern Dating

Combined with similar results from a previous speed-dating study of over 10,000 people, the evidence suggests our understanding of gender differences in attraction has been incomplete.

Today, this research could be reassuring or confusing to those on the front lines of modern dating. It suggests that women’s attraction patterns might be more similar to men’s than anyone realized, but it also highlights how little we understand about the gap between initial chemistry and lasting relationships.

The study authors acknowledge that their findings might not apply universally. Their participants were relatively affluent and willing to trust professional matchmakers, perhaps making them more open to unconventional pairings. Still, the consistency of results across multiple measures and demographic subgroups suggests this isn’t just a fluke.

Today’s dating apps are guided by age filters and stated preferences, but this study suggests we might be looking in all the wrong places. The person who sparks your interest might be nothing like the partner you think you want.

Paper Summary

Methodology

Researchers partnered with Tawkify, a professional matchmaking service, to study 6,262 participants who went on 4,542 blind dates between October 2023 and January 2024. Participants ranged from 22 to 85 years old with an average age of 46.8 years. Before dates, participants reported their maximum acceptable age for a partner. Matchmakers provided minimal information about dates (approximate age, whether they had children, and basic interests) and sometimes set up participants with people who exceeded their stated age preferences. After each date, participants completed surveys measuring romantic attraction, overall experience ratings, and second date interest. The study used sophisticated statistical methods to account for the fact that some people went on multiple dates and that each person was both evaluating and being evaluated by their dates.

Results

Both men and women showed equal, modest preferences for younger partners across all measures of romantic interest. This pattern held regardless of whether the analysis looked at the partner’s absolute age, age difference between partners, or age relative to participants’ stated maximum preferences. Surprisingly, participants’ self-reported age limits had no meaningful impact on attraction—people showed the same slight preference for youth whether their date was above or below their personal cutoff. The effect remained consistent when analyzing only mixed-gender dates and when restricting the sample to women 40 and under. Despite both genders preferring younger partners equally, couples who mutually agreed to second dates still showed the typical pattern of men being about 3.5 years older than women on average.

Limitations

The study sample consisted of relatively affluent individuals willing to use professional matchmaking services, which may not represent the broader population. Participants were also potentially more open to unconventional pairings given their willingness to go on blind dates. The research only captured initial attraction after first dates, not longer-term relationship formation or success. Additionally, the findings might be influenced by modern technology and changing social norms that could differ from historical or cross-cultural patterns. The study design also couldn’t control for the fact that matchmakers had already pre-selected the dating pool, potentially influencing age distributions.

Funding and Disclosures

The first three authors consulted with Tawkify on questionnaire design and shared findings with the company but received no monetary compensation. Tawkify had no influence on scientific analysis or publication decisions. One co-author, Kellie Ammerman, is the CEO of and owns stock in Tawkify, which provided the data. The research was reviewed by UC Davis IRB and determined to be “not human subjects research” since data were collected as part of Tawkify’s normal business operations.

Publication Information

This study was published in the Proceedings of the National Academy of Sciences (PNAS) on January 27, 2025. The research was conducted by Paul W. Eastwick (University of California, Davis), Eli J. Finkel (Northwestern University), Eva M. Meza (University of California, Davis), and Kellie Ammerman (Tawkify, Inc.). The paper is titled “No gender differences in attraction to young partners: A study of 4,500 blind dates.”

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23 Comments

  1. ArKayne says:

    Wow. Dudes want younger gals, gals want younger men. In other breaking news…water is wet.

  2. JimS says:

    Yes. Also study finds, sun rises in east and sets in west most of the time.

  3. Oscar says:

    Yes. Thank you for stating the obvious. The problem is the young guys don’t hang around. Hit it and quit it. Rhey dont want to commit to the used-up town bicycle. Thats a hard truth. The young girls stay with the older guys for a long time.

  4. Mathieson says:

    What a waste of of time and money to figure out what everybody knows, what’s common sense.
    Of course women want to do younger men duh, lol.

  5. Htos1av says:

    Dating? de nada. Young or not. I survived becoming a legal adult in the pre-aids era. And yeah, like stylin’ sez, Bea Arthur had a beautiful, logical mind.

  6. Stylin19 says:

    Depends… I’m at an age where ethel mertz is looking hot. and Lovey Howell ? oh wow.

  7. doug says:

    unsurprisingly
    younger men just want sex

  8. John Dole says:

    The younger men will hang around as long as her divorce settlement holds out!

  9. John Dole says:

    Younger men will date older divorcee’s as long as the settlement keeps him in the money then he will ghost the old broad.

  10. Lee says:

    not in the Philippines

  11. Jay says:

    One of the fastest ways I know of for a man to end up in the asylum or the graveyard is to sit around trying to figure out what women want.

    1. Mathieson says:

      Jay they want to pursue their narcissism they want the freedom and security to do what they want …to pleasure seek.

    2. Janet Halley says:

      Women tell men over and over what they want and men choose to ignore this.

  12. Ed G says:

    I’d be interested in a study of women 21 and under to see how well the “date younger” hypothesis holds up.

  13. Barry says:

    Duh

  14. Joe Blow says:

    Women like it because they get their car washed as well.

  15. cfc77 says:

    And men prefer younger. Sounds like it all evens out.

  16. toast says:

    Duh. The reason men do it for sex. I’m sorry ladies, no matter how many times science and activist likes to repeat how strong your bodies are. Its a fact that your bodies give out (whether you had kids or not) sooner than a males on average when you start hitting menopause in your late 40s to 50s and no matter what creams or potions you use it doesn’t feel the same. Its like 20 year olds who don’t like the feel of condoms. If your man hasn’t told you this yet, than either he is being nice or resigned he has no other options. For younger men who marry older women I suspect that they will feel that they got the short end of the stick someday in that department. For the most part what I said is true and if guys are told they have to put up with certain things their whole lives because it’s nature women must too.

  17. Spencer Hohan says:

    This is certainly not a revelation in the least. I’ve been witnessing this for a very long time, although there were social barriers to this more stringent that today. As old as I am now (and mostly ignored for it), it’s easy to witness interactions of 40-something women (and older!) interacting in near-lascivious ways with men in their 20’s. So be it! Who are they hurting but themselves? Of course, it may hurt so good!

  18. insruanceCEolibtards says:

    LOL

    no younger guys want older women for anything other than a piece of ass

  19. JK says:

    Yes, but probably for a different reason. I met my husband 25 years ago when I was 50 and he was 40 (age didn’t matter then). But, now, many of my female friends’s husbands have passed away. But, not mine? Tip: Marry a Younger Man!

    1. Lex says:

      You can bet he’s got a younger model already.

  20. Davidius Maximus says:

    Both men and women prefer partners who have a at least some aesthetic appeal–could be an attitude that they project, not just looks. But if it’s the former, you can bet that the younger men whom the women are drawn to (on a superficial first sight/first date approach like speed dating) are likely “more attractive” if they aren’t ancient looking and sounding–irrespective of actual numeric age. Go back and think about this more deeply.