Top 7 Best Volumizing Shampoos, According To Stylists

Have you ever woken up with your hair seemingly glued flat to your head? If so, you’ve surely experienced the struggle of spraying countless texture sprays, mousses, hairsprays, and other products to try and bring some life and shape back into your hair day. But believe it or not, one of the best ways to prevent a bad hair day starts in the shower. The various kinds of shampoo in the hair aisle have more differences than just their fragrance, brand, and price point — there are also countless different formulations made to address your unique hair concerns. For bouncy and full hair daily, try starting with one of the best volumizing shampoos to add a little oomph to your look.

Your hair can make or break your attitude toward your reflection, with a bad hair day being a major catalyst for lowered confidence. Hair plays a significant role in one’s confidence and appearance. But if you often find the volume in your hair leaving much to be desired, don’t worry! A great hair day is well within reach with the right products in your arsenal. Don’t know how to find the perfect fit? StudyFinds did the research for you to round up the best volumizing shampoos that were recommended most across ten expert websites. If you have a favorite we missed, be sure to drop it in the comments below.

woman in white long-sleeved shirt standing in front of pink wall
A woman with wavy hair (Photo by Element5 Digital on Unsplash)

The List: Best Volumizing Shampoos, According to Experts

1. Living Proof Full Shampoo

Living Proof Full Shampoo
Living Proof Full Shampoo

For a salon-quality clean that won’t weigh down your hair, it’s hard to beat Living Proof. The brand has earned countless expert nods since its start in 2005, and they’re only getting better with age. A reviewer from Cosmopolitan loves this shampoo so much they’ve been using it since high school! They say it cleans hair gently without drying it out, and leaves hair shiny and moisturized.

If you’ve dyed your hair, you can still reap the benefits of this Living Proof fan-favorite product, as it’s been carefully formulated to not damage your fresh color. And as an added bonus, the matching conditioner will keep your hair (natural or dyed) feeling soft and healthy. Another reviewer from Who What Wear has tried many other brands, but always comes back to Living Proof. They love that this shampoo cleans hair without causing breakage, protects color-treated hair, and adds incredible shine and volume.

This shampoo gets straight to the roots, cleansing and lifting to give that desirable bouncy look to your locks. InStyle magazine raves about this shampoo’s ability to make fine hair look full and bouncy for days. They say the key ingredient is amaranth, which plumps hair strands. Plus, it reduces heat damage from styling tools. They say it’s basically a shampoo, volumizer, and heat protectant all in one!

2. OGX Thick & Full Biotin & Collagen Shampoo

OGX Biotin & Collagen Extra Strength Shampoo
OGX Biotin & Collagen Extra Strength Shampoo and Conditioner

Not looking to spend a fortune on bouncy and voluminous hair? OGX Thick & Full is the shampoo for you. It’s a quality product that delivers quality results at a fraction of the price. On a budget? Don’t worry, you can still get great hair! Cosmopolitan loves this drugstore shampoo that plumps up fine hair for an affordable price. It contains collagen, biotin, and wheat proteins to boost volume at the roots and throughout your hair.

For such an affordable shampoo, OGX doesn’t skimp on the nutrient-dense ingredients. Us Weekly calls this OGX shampoo a winner for thin hair. They love the combination of ingredients that work together to thicken hair. They say it nourishes each strand to make your hair feel and look its fullest. Plus, it smells amazing with notes of bergamot, jasmine, and vanilla!

As an added bonus, this shampoo is made with zero sulfates. And make no mistake — this shampoo still gets the job done. Good Housekeeping loves this OGX shampoo for its luxurious lather, even though it’s sulfate-free. They say it rinses clean easily and leaves hair feeling refreshed and manageable.

3. OUAI Fine Hair Shampoo

OUAI Fine Hair Shampoo
OUAI Fine Hair Shampoo

If you have wavy or curly hair that could use a volumizing boost, look no further. OUAI Fine Hair shampoo does what many volumizing products struggle to by working well for a wide variety of hair types and textures. Harper’s Bazaar loves this option from Ouai. It contains biotin for volume, chia seed oil for moisture, and hydrolyzed keratin for strength. Plus, it’s sulfate-free!

Of course, if you don’t have wavy or curly hair, you can still enjoy the great results this product delivers with each and every use. Experts rave at the clean, smooth, and full look this shampoo offers, and for good reason. Who What Wear tried this shampoo after hearing stylists rave about it, and they weren’t disappointed! They say it’s perfect for fine hair because it adds volume and body, while also strengthening, hydrating, and adding shine.

If you can’t trust the hair experts, take it from the glamorous celebrities who swear by this shampoo to get the bouncy hair look we all love to imitate. This shampoo from celebrity hairstylist Jen Atkin is a crowd-pleaser, according to Cosmopolitan. They say it adds major volume and bounce to hair, while also smoothing frizz and flyaways. Reviewers love that it lathers well and leaves hair feeling healthy.

4. Kérastase Densifique Bain Densité Shampoo

Kérastase Densifique Bain Densité Shampoo
Kérastase Densifique Bain Densité Shampoo

Protecting your hair from too much product buildup is key to achieving bouncy hair, and this Kérastase shampoo does just that. It nourishes and lifts your hair without leaving heavy residue that will weigh it down over time. recommends this Kérastase shampoo for fine or thinning hair

This shampoo goes beyond just giving the appearance of thicker hair and actually addresses the concerns behind flat and dull hair. Instead of leaving you with great hair one day and even worse off the next, you should see a continued improvement in your hair’s appearance with regular use. InStyle loves that this shampoo cleanses the scalp and removes product buildup, which can weigh hair down. They say it also strengthens hair and makes hairstyles last longer. Plus, the bottle looks great in your shower!

The list of nutrients in this shampoo is long (and with any luck, your hair will be too!). From peptides to ceramides, your locks will soak up the ingredients it needs to spring back to life. Us Weekly says this shampoo can even help regrow hair! It contains hyaluronic acid to plump hair strands, peptides to strengthen hair, and ceramides to add shine and moisture. All of this adds up to thicker, fuller hair.

5. Bumble and Bumble Thickening Volume Shampoo

Bumble and Bumble Thickening Volume Shampoo
Bumble and Bumble Thickening Volume Shampoo

For an immediate lift to your roots, give Bumble and Bumble’s Thickening Volume Shampoo a try. Made to deliver instant results, it’s perfect for when you’re in need of a great hair day, stat. If you need a quick volume boost, recommends this lightweight shampoo that creates touchable, bouncy hair that lasts all day.

The ingredients list includes plenty of great things, but just as notable is what it doesn’t include. Formulated with no parabens, mineral oil, formaldehyde, or other harmful ingredients, you can lather up with confidence. Us Weekly says this shampoo is a great choice for fine hair because it makes it look and feel thicker. They love that it contains panthenol, which moisturizes hair and soothes the scalp. Unlike some volumizing shampoos, this one won’t weigh your hair down.

Thanks to the clean ingredients list, this shampoo is great for cleansing all the way down to the scalp. Rather than stripping your hair and leaving your scalp itchy and dry, Bumble and Bumble treats and moisturizes so your hair can feel fresh and weightless. Harper’s Bazaar agrees that this shampoo is a winner. They say it creates salon-worthy volume and bounce, but is also hydrating and can help with a dry scalp.

6. Virtue Full Shampoo

Virtue Full Shampoo
Virtue Full Shampoo

If there was ever an all-in-one powerhouse of the shampoo world, this Virtue Full Shampoo would certainly be in the running. With major volumizing power and a deep cleansing effect, it’s a great bottle to have on hand in your shower. When paired with the matching conditioner, you’ve got a powerful combination for a great hair day. Who What Wear swears by this Virtue shampoo and conditioner duo. They say it’s the best for thickening hair, without sacrificing other benefits. It adds volume, cleans and hydrates hair, and even protects color-treated hair.

If you’re not feeling like blow-drying your hair, don’t worry! Reviewers at The Cut love that this shampoo gives them volume even on lazy days when they skip the blow-dry. The secret ingredient? Human keratin protein! It plumps up each hair strand for tons of shine and body.

This shampoo is also designed to build results that last. With continued use, many reviewers notice improvement in their overall hair health and volume. An Elle reviewer is obsessed with how this shampoo cleans and refreshes her scalp with just a tiny amount. They say it’s a game-changer after years of hair struggles.

7. Moroccanoil Extra Volume Shampoo

Moroccanoil Extra Volume Shampoo
Moroccanoil Extra Volume Shampoo and Conditioner

If you’re looking for extra body and the appearance of thicker hair overall, this Moroccanoil Extra Volume Shampoo should be on your shopping list. With a long list of nourishing ingredients, you’re one lather away from the hair day of your dreams. According to Elle, the key ingredient is linden bud extract, which plumps up hair strands for tons of body and movement.

Moroccanoil Extra Volume Shampoo is free of many harsh ingredients that may be weighing your hair down. By making the switch, you can gently cleanse and lift your hair from the root. says this shampoo is a lifesaver for fine, limp hair. It’s sulfate-free, paraben-free, and cleanses gently while adding major volume. Plus, it’s packed with argan oil and other nourishing ingredients to keep your hair healthy and manageable.

If you tend to have drier hair, this shampoo will help bring the moisture back to your locks. With plenty of nourishing ingredients, your hair will be feeling as soft as it looks. Regardless of hair type, Cosmopolitan says this shampoo can help!


Note: This article was not paid for nor sponsored. StudyFinds is not connected to nor partnered with any of the brands mentioned and receives no compensation for its recommendations. This article may contain affiliate links in which we receive a commission if you make a purchase.


  1. Not a single diesel generator on the list. I’m a USCG-licensed marine engineer, and know how to both treat diesel fuel so it lasts a long time and overcome the problems associated with ULS diesel. Short of a complete rebuild or rewind, I can also maintain and repair diesel generator engines and generators. Just as in my ’93 Dodge W250 and Vixen RV, Cummins for the win!

Comments are closed.