Surprising link discovered between extroverts, horror fans — and sleeping naked!

🔑 Key Findings:

  • Nude sleepers more likely to have satisfying sex lives (62% vs. 48%)
  • Only 24% of Americans are “very satisfied” with their sleep quality
  • People who sleep naked are more likely to be night owls, fall asleep to TV

NEW YORK — If you’re extroverted, love horror, and fall asleep to TV or podcasts — you’re more likely to sleep in the buff. A new survey of 2,000 Americans split respondents by those who sleep naked and those who prefer wearing pajamas, revealing some interesting differences in their personalities and sleeping habits.

Those who sleep naked are also slightly more likely to be night owls and are more likely to say they’re “very confident” than those who sleep in pajamas. Not only that, but respondents who sleep in the nude are happier with their current sex life (62% vs. 48%) — and for those with a partner, they say it positively impacts their intimacy (72%).

Nude sleepers are most likely to have Cancer as a zodiac sign, while pajama wearers are most likely to be Capricorns. Respondents who sleep in pajamas are more likely to watch drama and mystery movies, and they’re more likely to be early birds.

Commissioned by Avocado Green Mattress and conducted by OnePoll, the survey looked at more than just personality differences, delving into respondents’ sleeping habits — and results reveal there is room for improvement.

Infographic about people who sleep naked and their personalities

Regardless of what they wear — or don’t wear — to sleep, the average respondent wakes up feeling fully rested less than half the week. Overall, respondents only feel rested three mornings per week, which is also the number of nights they fully sleep through in the average week.

Less than a quarter of respondents are “very satisfied” with their sleep quality (24%) — though people who sleep naked are more likely to be satisfied (30% vs. 22%).

“Deep sleep is fundamental to our wellness,” says spokesperson John Davies, Senior Director of Brand Editorial and Sustainability at Avocado Green Mattress, in a statement. “Whether you prefer to sleep au natural — or not — understanding what works best for you is an essential fulcrum for our health.”

Fifty-five percent of respondents who sleep naked say they get nightmares, compared to 44 percent of those who wear pajamas — perhaps having to do with their taste in movies, as those who sleep naked are bigger fans of horror.

That’s not the only thing impacting their quality of sleep — 30 percent of respondents believe what they wear to bed impacts their quality of sleep. Those who sleep in the nude are more likely to agree (39% vs. 26%).

Quality isn’t the only thing affecting how respondents choose to sleep: 29 percent of those who sleep naked say they do so partly to reduce their eco-footprint or energy use — for example, using less AC to keep their room cold while they sleep.

Whether they sleep nude or in pajamas, Americans are almost equally concerned about the impact of climate change — and 57 percent of all respondents believe it’s important for the companies they support to be environmentally responsible.

“We all know the stakes couldn’t be higher with climate change,” says Davies. “It’s incumbent upon all of us to do our part to fight pollution, lower our carbon footprint and be intentional about our choices, including what we sleep on — or in.”

Survey methodology:

This random double-opt-in survey of 2,000 general population Americans was commissioned by Avocado Green Mattress between Dec. 21 and Dec. 26, 2023. It was conducted by market research company OnePoll, whose team members are members of the Market Research Society and have corporate membership to the American Association for Public Opinion Research (AAPOR) and the European Society for Opinion and Marketing Research (ESOMAR).


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Comments

  1. “…split respondents… ” What does that mean?
    1,000 naked sleepers and 1,000 in pajamas?
    Or just identified naked sleepers among 2,000 surveyed?
    What would be interesting to know is
    the percentage of people who sleep naked.

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